Pro audio is a technical field, audio engineers used to be as highly trained in mathematics as any other engineering discipline. I think that has changed a bit, though I could be mistaken, but the fact remains there is a lot of jargon. It is a technical task. You are signal processing whether you realize it or not.
If you'd like to learn pro-audio an audio engineering there are many quality introductory books out there. Google any term you are unfamiliar with. I'm kind of a want-to-know-it-all so this is the approach I took. I have learned a lot and am still learning much.
However if you're frustrated and just want to play, install rakarrack. It has 3 banks of great presets you can learn from and just load and play. Guitarix does't have quite as many presets but the ones there are good. Ardour is meant a bit more for serious pro-audio engineers and many of the plugins are similarly targeted.
For sounding like your favorite guitar hero, you should probably first realize that probably 80% of their sounds comes from their hands. As keith richards said himself (from wikipedia):
though he has used many different guitar models, in a 1986 Guitar World interview Richards joked that no matter what model he plays, "give me five minutes and I'll make 'em all sound the same."
You might be able to get similar sounds through finding what equipment they used then selecting similar plugins/effects. i.e from wikipedia it looks like Keith used a mesa boogie for a while and a fuzzbox on I can't get no. Guitarix has a mesa emulation and I believe a fuzz too. I'm sure rakarrack has a fuzz, and you can link the 2 with jack. Most of the effects and things are based on real-world equipment so any generic guide to getting guitar tone will be applicable.
Trying the rakarrack presets is probably your best starting point though. Recipes really only work when you specify every ingredient including pick weight, string gauge, pickups, hand size and position, amp, mic type, placement, pre-amp etc. etc. etc. And you won't be able to match their exact technique anyway. I have tried finding such recipes and been pretty frustrated. If it were easy to dial up a Clapton sound, he wouldn't be very famous.
I hope this is still helpful. I remember the first time opening ardour I was overwhelmed and just closed it again without playing a note. You'll get there if you're willing to climb that learning curve. I'd be happy to try to help answer any specific questions too.
p.s. If you start finding/creating some great sounds, save them as presets and share them with the community! Thats how rakarrack got those great banks.